- Trump Media sold $205 million worth of Bitcoin amid rising losses
- The firm’s remaining BTC holdings are down nearly $455 million
- Institutional Bitcoin selling continues to pressure the crypto market
Trump Media and Technology Group has reportedly sold a significant portion of its Bitcoin holdings amid deepening losses across the cryptocurrency market, underscoring growing pressure on institutional investors exposed to digital assets.
As Bitcoin continues to trade well below the 2025 highs, blockchain tracking platform Lookonchain reported that it sold 2,650 BTC worth about $205 million.
Trump Media’s Bitcoin Holdings Face Massive Losses
According to available on-chain data, Trump Media initially acquired 11,542 BTC for roughly $1.37 billion at an average purchase price of $118,522 per coin. Four months ago, the company shifted 2,000 BTC valued at approximately $175 million, the same period in which Bitcoin was trading at $87,000.

The Bitcoin price drop joins a swirl of other financial difficulties that have plagued Trump Media. Earlier this month, in its Q1 earnings report, the company announced losses of more than $402 million, with around $244 million attributable to digital asset exposure. The losses have taken a toll on investors’ confidence, and the company’s stock performance has been suffering.

Institutional Bitcoin Buyers Begin Reducing Crypto Exposure
Trump Media and Technology Group’s stock prices have dropped by approximately 40% year to date and nearly 67% in the last 12 months, a stark contrast from the bull market of the last few months in which investors had been bullish on the company’s treasury solution for cryptocurrencies.
Market Sentiment Around Bitcoin Remains Deeply Negative

As more institutions sell their Bitcoin, analysts are predicting further downward pressure on the cryptocurrency’s price, and increased volatility in the wider market. Further liquidations could further shake investor confidence in the sector’s sustainability with businesses facing margin pressures and balance sheet pressures.
